Who knows your business better than you? if there is someone then you need to get then busy. There has always been a system of advertising that is so grass roots that people don't even think about it sometimes. They think their business is too big or are under the false assumption that they are too fancy to actually try to talk up their own business. Well, there are a lot of formerly fancy folks that are out of business in this economy.

Go out and visit other places of business near you before anything else. You could even join the chamber of commerce. They usually have meetings pretty regularly and if you become friendly with people you will possibly end up with friends and have fun. There could be a whole bunch of business generated too. Business owners are people too and they need their stuff as well as anybody does.

You can also invite people into your business. It could be geared toward other business owners and any one that you know really. If you create a relaxed atmosphere people will learn about your business without you or they having to work at it. It is always good to build relationships within the community. If you are in a group of stores you could all have an open house event one evening so people will see what everyone does and has.

If you can manage to build a relationship with other business owners you could do business together. Some communities of minorities do this. If they meet someone that needs something that they don't have they will send that customer to someone within the group. It is a great way to widen your customer base. And that is what everyone wants.

Not only will you make some helpful business contacts, but you will also get some free advertising at local businesses.